top of page

Good Brands Don’t Chase Attention.

They earn it  -  by design.

Connecting Brands and Audiences

We help organizations clarify what they offer, who it’s for, and how to say it so people act. Our work blends audience insight, strategy, and design—campaigns, content, and websites that turn interest into trust. From Pontiac and across globe, we partner with startups, nonprofits, and growing businesses to make services easier to understand and easier to choose.

Renderings, Interior and Exterior

Arrow left

Visualize where your brand can go. We create concept renderings and build logo systems—primary marks, alternates, and lockups—so your identity shows up consistently across touchpoints.

Arrow Right
<img    src="/media/main-street-pontiac_brand-renderings_signage_pontiac-mi_2025.webp"   alt="Brand renderings—logo applied to signage and collateral in Pontiac, MI, 2025"   title="Brand Renderings — Signage & Collateral"   loading="lazy" width="1600" height="1067" />
<img    src="/media/services-brand_logo-system_primary-alternates_oakland-county_2025.webp"   alt="Logo system with primary and alternate marks for a services brand in Oakland County"   title="Logo System — Primary & Alternate Marks"   loading="lazy" width="1600" height="1067" />
<img    src="/media/services-brand_logo-system_primary-alternates_oakland-county_2025.webp"   alt="Logo system with primary and alternate marks for a services brand in Oakland County"   title="Logo System — Primary & Alternate Marks"   loading="lazy" width="1600" height="1067" />

Custom graphic design elements

Arrow Left

Icon sets, patterns, and textures that extend your brand language. These elements add recognition and flexibility across campaigns, social, print, and events.

Arrow Right
<img    src="/media/nonprofit-services_custom-icon-set_accessibility_2025.webp"   alt="Custom icon set for nonprofit services with accessibility-first shapes"   title="Custom Icon Set — Nonprofit Services"   loading="lazy" width="1600" height="1067" />
<img    src="/media/brand-pattern_event-poster-series_visual-motif_2025.webp"   alt="Brand pattern and visual motif applied to an event poster series"   title="Brand Pattern — Event Poster Series"   loading="lazy" width="1600" height="1067" />
<img    src="/media/campaign-texture_graphic-motif_toolkit-assets_2025.webp"   alt="Texture and graphic motif built for a campaign toolkit across channels"   title="Campaign Texture & Graphic Motif"   loading="lazy" width="1600" height="1067" />

Nonprofit  Startups: Launch-Ready Brand Kits

Arrow Left
Arrow Right

Clear messaging, starter identities, and practical templates for new organizations. We make it simple to explain your mission, present services, and rally stakeholders.

<img    src="/media/nonprofit-startup_starter-logo_color-palette_pontiac-mi_2025.webp"   alt="Starter logo and color palette for a nonprofit startup in Pontiac, Michigan"   title="Nonprofit Starter — Logo & Palette"   loading="lazy" width="1600" height="1067" />
<img    src="/media/nonprofit-startup_social-launch-graphics_community-campaign_2025.webp"   alt="Social launch graphics for a community program with clear calls to action"   title="Social Launch Graphics — Community Program"   loading="lazy" width="1600" height="1067" />
Social launch graphics—community program
<img    src="/media/nonprofit-startup_donation-event-flyer_impact-stats_2025.webp"   alt="Donation event flyer showing mission, impact stats, and RSVP details"   title="Donation Event Flyer — Mission & Impact"   loading="lazy" width="1600" height="1067" />
Social graphics - community programs
<img    src="/media/nonprofit-startup_one-page-service-explainer_clarity_2025.webp"   alt="One-page service explainer that clarifies programs for a nonprofit startup"   title="One-Page Service Explainer"   loading="lazy" width="1600" height="1067" />

Event Branding & Marketing

Arrow Left
Arrow Right
<img    src="/media/event-marketing_flyer_headline-date_call-to-action_2025.webp"   alt="Event marketing flyer with headline, date, and a clear call to action"   title="Event Marketing — Promo Flyer"   loading="lazy" width="1600" height="1067" />
<img    src="/media/event-branding_proposal-cover_theme-overview_pontiac-mi_2025.webp"   alt="Event branding proposal cover showing the visual system and theme overview in Pontiac, MI"   title="Event Branding — Proposal Cover"   loading="lazy" width="1600" height="1067" />
<img    src="/media/event-branding_custom-event-logo_primary-mark_signage_2025.webp"   alt="Custom event logo serving as the primary mark for campaign materials and on-site signage"   title="Event Logo — Primary Mark"   loading="lazy" width="1600" height="1067" />

We build event brands that travel—from proposal to promo to the big day. Naming, logos, visual systems, and copy come together with channel plans that drive RSVPs, partners, and press. Each touchpoint stays consistent so your audience recognizes, trusts, and shows up.

Product Catalogs & Editorial  Design

Arrow Left

From product catalogs to program magazines, we structure content for clarity and conversion—hierarchy, imagery, and calls to action that guide readers.

Arrow Right
<img    src="/media/product-catalog_back-cover_qr-response_contact_2025.webp"   alt="Back cover with QR code for response and contact information"   title="Back Cover — Response QR & Contact"   loading="lazy" width="1600" height="1067" />
<img    src="/media/editorial-mag_story-section_service-breakdown_2025.webp"   alt="Editorial story section with photography and service breakdown"   title="Editorial Story — Service Breakdown"   loading="lazy" width="1600" height="1067" />
<img    src="/media/product-catalog_feature-spread_specs-cta_conversion_2025.webp"   alt="Inside feature spread highlighting key product specs with a clear call to action"   title="Feature Spread — Specs & CTA"   loading="lazy" width="1600" height="1067" />
<img    src="/media/product-catalog_cover-and-toc_editorial-layout_2025.webp"   alt="Product catalog cover and table of contents with editorial layout"   title="Product Catalog — Cover & Contents"   loading="lazy" width="1600" height="1067" />

Custom Logos & Identity Marks

Distinct, scalable marks crafted for legibility and recall. We deliver files, usage guidance, and variations so your team can deploy with confidence.

Arrow Right
<img    src="/media/custom-logo_primary-wordmark_services-brand_2025.webp"   alt="Custom logo primary wordmark designed for a services brand"   title="Custom Logo — Primary Wordmark"   loading="lazy" width="1600" height="1067" />
<img    src="/media/custom-logo_monogram-square_social-favicon_2025.webp"   alt="Monogram logo variant optimized for square social and favicon use"   title="Monogram Variant — Social & Favicon"   loading="lazy" width="1600" height="1067" />
<img    src="/media/custom-logo_black-white-lockup_print-ready_2025.webp"   alt="Black-and-white logo lockup prepared for print applications"   title="Black & White Lockup — Print-Ready"   loading="lazy" width="1600" height="1067" />
<img    src="/media/custom-logo_clear-space_min-size_examples_2025.webp"   alt="Logo clear space and minimum size usage examples for brand guidelines"   title="Usage — Clear Space & Minimum Size"   loading="lazy" width="1600" height="1067" />

Let’s Reach the Right People

We align strategy, messaging, and design so your audience understands—and chooses—you. Book a strategy intro to map needs, select channels, and build momentum.

Intersect logo

BASED IN OAKLAND COUNTY, MI, PARTNERING WITH CLIENTS WORLDWIDE. BUILT FOR BOLD DECISIONS, CLEAR DIRECTION & REAL RESULTS—WHEREVER YOU ARE.

 248.760.5702

bottom of page